As intelligent as it is beautiful. A Smart TV interface learns the content you like and makes suggestions based on what you watch. Concentrated zones of LED backlighting deliver heightened contrast and impeccable detail. And with Object Tracking Sound, you won’t just see the action, you’ll feel it in your bones.

Step up to a whole new world of color. Quantum Dot technology lets you experience images bursting with a dazzling range of over one billion colors, each upscaled to incredible clarity in a revolutionary new way thanks to our intelligent 4K processor.

Precisely controlled backlight system intelligently adjusts and improves contrast for deeper blacks and brighter whites so you can have a rich cinematic experience.

Captivating color. Astonishing sound.

Step up to a whole new world of color. Quantum Dot technology lets you experience images bursting with a dazzling range of over one billion colors, each upscaled to incredible clarity in a revolutionary new way thanks to our intelligent 4K processor.

Upgrade what you like to 4K

Now you can get 4K resolution picture, regardless of the source. 4K AI upscaling automatically analyzes the input source to reduce image noise, restore lost detail, and define edges around objects and text.

Surroundings change, picture stays perfect

Whether in a sunlit living room or a darkened den, Adaptive Picture adjusts the TV to the lighting conditions around it for an amazing picture - wherever you are watching.

Active sound that tracks the action

Hear the action in every scene with audio that tracks every motion on the screen. With dedicated up-firing and down-firing speakers, you can experience vividly realistic 3D sound that pulls you in closer.

Rich, dynamic, and realistic pictures

With Quantum HDR 12X, experience even deeper contrasts and improved brightness so you can enjoy more breathtaking detail in any environment. HDR10+ also allows color and contrast to be adjusted scene by scene, delivering a rich, dynamic, and realistic picture that feels like it is jumping off the screen.

Bring more than a billion colors to life

With Color Volume 100%, Quantum Dot Technology delivers over a billion shades of color that stay true-to-life without washing out at any level of brightness.

Catch every word without distractions

Background noise from your home can disrupt your viewing experience. Active Voice Amplifier analyzes the ambient noise and enhances the voices in the scene so you can hear the dialogue clearly.